Time to lay off the caffeine. I left an interview in Midtown and decided to head down to the Lower East Side to find this shop. For some reason, I just got on a random orange line train and two stops later noticed it was going uptown.
So I got off at Rockefeller center and, like a moron, took the train across the platform. Two stops later, I realized I got on the F train heading towards Queens.
Fortunately, Roosevelt Island only had a single line so I finally took a downtown train.
Upon leaving Lower East Side, I noticed that taking the D train instead of the F would have gotten me closer to my destination.
F me.